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Three Benefits of Using Digital Communication Technology for Educational Institutions

Posted In Education - By Techtiplib on Monday, October 6th, 2014 With No Comments »

Digital technology is essential for educational organizations to attract and establish communication with students. Tools like Google Analytics can also examine how people view and use our website. By accessing the online data, we can focus more on different targets and see which webpages are getting the most visits. More importantly, schools can find out strategies that don’t work well.

Google Analytics trends

1. Establish communication between staff and student: Google+ and other social media platforms can help students and staff to collaborate. They offer seamless learning capabilities that easily extend beyond the confines of classrooms. Tutors can share valuable information and receive feedback frequently. Educational organizations should have online portals that can work well. Staff can add more content that can be accessed at any time, from any mobile device. They can manage various forms of information, including text, documents, videos and images. Other than Google-based apps, students and staff can also use Popplet, Piktocart and other platforms. They help people to communicate easily across the school’s communities. From sending out flyers to creating online walls to posting feedbacks, they can be particularly beneficial. To interact with the general population, schools could also establish presence in Instagram, Snapchat, YouTube, Twitter and Facebook.

2. Public relations and recruitment: Microsoft Dynamics and other customer relationship management systems can help schools to manage relationship with students until their graduation day. It’s a good idea to develop mobile versions of the official website to boost student recruitments. Many younger people regularly use smart mobile devices in their daily lives. Prospective students who are interested with specific educational organizations in the Internet could recommend them to their parents.

3. Internal development: Digital communication platforms can help to encourage employees to take ownership of development and training. This helps them to share ideas and resources easily with colleagues. It’s important for staff to comfortable working with technology. This also encourages employees to work with partners in the industry and they will be able to understand evolving technology more easily.

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