Advantages of VPS for Your E-Commerce Platform
E-commerce has seen a phenomenal rise over the last few years. With the highest standards of quality of service and an unwavering focus on the overall experience of the user, these platforms have successfully managed to shift people from offline to online marketplaces. Most e-commerce platforms have minimum downtimes, super-sonic site speeds, top-notch security, etc. Over time, users have started expecting these standards to be maintained by all e-commerce stores. Therefore, if you run and manage an e-commerce platform, then you must ensure that your site meets these standards in order to grow.
Among other aspects, the choice of a hosting plan plays an important role in the performance of your e-commerce platform since your site resides on the web server. In today’s article, we will talk about VPS Hosting services and the advantages they offer to your e-commerce site.
VPS Hosting
In Virtual Private Server Hosting, the hosting provider divides the web server into several virtual servers using virtualization. Your website is hosted on one such virtual server which has dedicated resources and is isolated from the other virtual servers on the physical machine. In simpler terms, it is a combination of Shared Hosting and Dedicated Hosting services.
Advantages of VPS Hosting for your E-commerce Platform
E-commerce platforms are associated with high volumes of traffic and secure financial transactions. While dedicated servers are good for those with extremely high traffic and big-ticket purchases, for platforms with medium traffic, VPS Hosting services offer the following advantages:
- Customize the Hosting Environment
VPS offers complete root access to users. This allows you to customize the hosting environment, install software and applications, to suit the requirements of your website.
- Isolation of Virtual Servers
Despite the physical machine being shared among several virtual servers, the performance of one does not affect the other. This is because all virtual servers are isolated from one another. Therefore, if one website experiences heavy traffic, then it does not impact the performance of the other websites on the same physical server. Therefore, you get a dedicated server-like environment without having to bear the costs.
- Scalability of Resources
There are two primary drivers of web traffic today – search engines and social media platforms. These factors make it nearly impossible to predict traffic on your e-commerce platform. One simple product can catch the fancy of buyers and you can get thousands of visitors on your site in a few weeks! Therefore, your hosting plan must be able to manage such sudden traffic spikes efficiently so that you don’t lose out on business. Most VPS Hosting plans offer instant scalability of resources which allows you to manage traffic spikes easily and offer uninterrupted service to your customers.
Summing Up
While VPS Hosting plans offer a plethora of advantages, it is important to assess the requirements of your site before your buy VPS Hosting plan. Assess your products/services, customer expectations, and all other aspects before finalizing the plan. Remember, in the competitive online marketplace you need to ensure that all the aspects behind your e-commerce platform run in sync in order to offer a great buying experience to customers. Plan well and decide judiciously!
